By James Wilkinson in Adelaide
Tourism Australia is at the ready to capture the hearts of global travellers once the current coronavirus crisis hits recovery mode, with a new campaign set to debut once COVID-19 abates.
Speaking exclusively on camera to HM Editor-In-Chief and WAYFARER host, James Wilkinson, at the organisation’s Destination Australia conference in Adelaide last Thursday (Mar 12), Tourism Australia Managing Director, Phillipa Harrison, said the new ‘There’s Still Nothing Like Australia‘ campaign was about being prepared for the travel bounce-back.
“We know we don’t want to go ‘dark’ because when this is over, people are going to want to travel and the recovery can be as sharp as the fall,” she said.
To view the exclusive video, click on the YouTube image below.