A quest to have every tourism industry enterprise in New Zealand committed to sustainability has hit a milestone, with over 1,000 businesses now aligned with Tourism Industry Aotearoa’s ‘Tourism Sustainability Commitment’ initiative.
The 1,000th business to sign up was the Amber Kiwi Holiday Park in Christchurch.
Launched at the end of 2017, the campaign has been spearheaded by TIA Sustainability Advocates, Megan Williams and Lynn Robinson, who have been working with individual businesses to try and make their operations more sustainable.
The duo said they had been heartened by the huge amount of industry reciprocated by the industry to the changes being sought.
“Operators throughout the industry are really keen to find out how they can become more sustainable. With a large number of businesses now signed up to the TSC we’re starting to focus on the ‘enablement’ phase – developing sustainability tools and resources and initiating conversations to get networks of operators talking and sharing ideas.”
The Tourism Sustainability Commitment comprises eight industry goals and 14 commitments for business to aspire to across verticals of economic, visitor, host community and environment.