A sea of purple travellers, including Bonza’s first customers and invited community members, boarded Bonza’s first ever flight this week from its home base on the Sunshine Coast to the Whitsunday Coast.
The inaugural route is the first of 27 to be gradually rolled out to a total of 17 destinations after Bonza went on sale last week with flights starting from $49 to $79 per person (one way).
The historic flight is said to be a game changer for both tourism markets as well as friends and family who can ditch the 12-hour drive in place of a direct flight.
“Our team of legends couldn’t be more excited to begin connecting Aussies for holidays and time with loved ones. What better place to start than arguably two of the country’s favourite holiday destinations,” said Bonza CEO, Tim Jordan.
“Whether you are snorkelling the Whitsunday Islands or grabbing a cold one in the craft beer capital of Australia – the Sunshine Coast – we are humbled to take you there.
“Today’s milestone flight comes at a time where demand is high for Aussies to explore their own backyard,” Jordan said.
Visit Sunshine Coast CEO, Matt Stoeckel, said the launch of Bonza was one of the most significant chapters in the evolution of Sunshine Coast tourism.
“The launch of Bonza will be a game changer for the Sunshine Coast,” said Stoeckel said.
“The new routes will open up our destination to many markets we’ve never had direct access from before, and local tourism operators are incredibly excited about the positive impacts this level of connectivity will have on their business and the broader industry.
“The Sunshine Coast has always been popular with regional travellers, but the introduction of direct services will make a huge difference encouraging them to prioritise the Sunshine Coast not just for holidays, but also for attending weddings, events and conferences.
“We are confident that with our renowned beaches, lush Hinterland, rich food, drinks and dining scene, and range of nature-based attractions and activities that the Sunshine Coast will prove very popular with Bonza’s audience.”
Jordan said he is thrilled to deliver on Bonza’s promise of stimulating new tourism markets by serving underserved regional communities.
Since flights went on sale days ahead of the launch, Aussies embraced the opportunity to book a seat on the app with over 10,000 seats sold.
“What our first customers will experience onboard is a fresh approach to flying where we keep the bar high on quality, and our costs low,” he said.
The onboard experience includes an all-Aussie menu with items ordered on demand from the Fly Bonza app and delivered directly to customers’ seats.